On August 16, 2019 (Los Angeles, CA) – Afro-Swedish artist Sabina Ddumba debuts a brand new track and video titled “Conversation” Ft. Kojo Funds. Get it HERE. Following the release of “Blow My Mind” Ft. Mr. Eazi, Sabina returns with her latest offering to remind us that communication is key to any relationship. The Bahar Pars-directed visual follows Sabina and her partner through their hardships as the pair learns to talk things out in order to cultivate mutual understanding.
“The song came out of so many relationships I have observed and even my own,” Sabina shared.”Relationships fall apart for one reason: lack of communication. You lose so much energy trying to read other people’s minds. Why is it so hard for people to talk and communicate? It’s simple, really. I want people to relate to this story and also realize the importance of having a conversation. No matter the outcome, you will always get a clear mind and conscience if you are true to yourself in any conversation.”
“I’m so happy that Kojo Funds got on this track,” she added. “He really picked up on the theme of the song and shared his side of the conversation. I love his voice. It makes you really wanna listen to what he has to say.”
ABOUT SABINA DDUMBA:
Hailing from Stockholm, Sweden, Sabina Ddumba was born to Ugandan parents as the youngest of 8 children. At the age of 14, she joined Stockholm’s prestigious Tensta Gospel Choir, which has boasted notable alumni, including Lykke Li and Seinabo Sey. By 18, Sabina’s booming vocals landed a cut in the prelude of Katy Perry’s “Walking On Air,” leading the young artist to pursue a solo career.
Sabina Ddumba first rose to prominence following the release of her debut single “Scarred For Life” back in 2014, which propelled her to become one of Sweden’s brightest new artists. Her 2016 debut album Homeward Bound delivered hit singles, such as “Effortless” and “Not Too Young,” while garnering praise from outlets such as Hypebae, The Line of Best Fit and The FADER, who raved over Sabina’s knack for recording “stadium-sized pop.” In the past 2 years, Sabina has graced the stage at some of Sweden’s largest festivals and televisions shows, as well as numerous tours across the nordics. Her music has also amassed 140 million Spotify plays and counting across her releases. Additionally in the fashion space, Sabina has cultivated an immense following of loyal fans, prompting ELLE Sweden to award her as Sweden’s “Best Dressed Female” of 2016.